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Created by a millennial dog mom that considers her dogs to be her children. #dogmomlife 


We like to think being a dog mom is a personality trait. Our brand is for those who live that dog mom life and treat their dogs like children. Besides, we'd rather be with our dogs than people, right?

Our brand was founded in 2021 in Boise, Idaho and our focus is on curating modern dog products of high-quality women owned businesses.

We are committed to creating a paw-sative impact. By partnering with animal rescue and adoption shelters, a portion of our proceeds is donated to give back to dogs who need it the most. 

Thank you for your support,

-Kayla and the dogs

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